Womens Magazine
Challenge
APTacious is the Positive Magazine. APT is Accentuate Positive Thinking and we pride ourselves on providing relevant content that can assist individuals to thrive as small business owners, parents, educators, and self-enhancers. They approached us wanting an rebrand of their magazine in time for their 2021 launch. One that would offer brand equity and consistency moving forward while telling a visual story of hope and inspiration.
Solution
We worked directly with the founder Dr. June Hall (who was very clear on her goals) to produce a clean recognizable system that will flow cohesively throughout all future editions. We established a complete brand identity and established a bespoke design that provided a fresh look that complements their mission.
âWhen dealing with a complete publication rebrand it's essential to unlearn and rethink. We dissect all creative nuances and rebuild a custom visual solution.â
TOTAL SERVICES PROVIDED:
Art direction, editorial production, graphic design and prepress preparation
