Mobile Gaming App
Challenge
Art Direction, Motion Graphics, Video Editing, Content Strategy
Dizzle spun the reel and won a partnership with Celebrity Slots, a mobile gaming app startup. Â
Together, we created a captivating video experience in the form of Facebook and Instagram ads to help generate more app downloads. Â
An engaging and high-converting video ad…a simple goal, no? Â
Not quite. Â
Sophisticated nuances in our video experience strategy help us consistently achieve said goal.
Solution
Prior to our partnership, it was difficult to differentiate our clientâs app from the thousands of other mobile gaming apps available on Google Play and the App Store.
When CS first approached us, their app was in a beta testing mode.
Despite backing from dozens of celebrities and influencers, their marketing strategy needed a slight push towards substance and direction.
CS knew they were onto something but needed to develop a unique brand identity for their novel concept.
In order to generate more app downloads, we mutually agreed that there would be extreme benefits in evoking the emotions of impulse from the targeted market.
âOur dedicated team at Dizzle worked tirelessly to develop an attractive and original video experience that appealed to avid and potential online gamers.â
To our delight, after their app was taken out of its beta version, CS enjoyed a significant spike in downloads when they posted our video(s) in the form of social media ads.
TOTAL SERVICES PROVIDED:
Art Direction, Motion Graphics, Video Editing, Content Strategy
